Category: Marketing
Why Developers Should Diversify Their Income Streams
As a developer, your skillset is one of the most versatile and in-demand in the world. From web development to app creation, your ability to solve problems with code has likely secured you a lucrative primary job. However, relying on a single source of income—even one as solid as a full-time developer’s salary—can be risky.…
Why Most Developers Fail at Marketing (And How to Fix It)
Developers are the backbone of the digital age. They build the tools, apps, and platforms that power our world. Yet, when it comes to marketing those creations, many developers fall short. It’s a controversial statement, but one that bears exploration: developers, by and large, aren’t good marketers. Here’s why. The “Builder’s Bias” Developers are creators…